
Independent Marketing and Advertising Professional
Berlin Area, Germany

Independent Marketing and Advertising Professional
Berlin Area, Germany
Passionate digital creative with focus on:
- Interactive Marketing, Brand Experience
- Creative Concept, UX Planning
- Information Architecture
- Interaction Design
- User Experience Design
- Usability Consulting
- Copywriting
Interactive Branding, Social Networks, Web X.0
(Internet industry)
2009 — Present (less than a year)
(Marketing and Advertising industry)
February 2008 — Present (1 year 11 months)
Passionate digital creative with focus on:
- Interactive Marketing
- Brand Experience Consultant
- Creative Concept
- UX Planning
- Interaction and Interface Design
- Information Architecture
- Usability Consulting
- Copywriting
selected Clients:
- Nokia
- Telekom
- DDB Berlin
- T-Systems Multimedia Solutions
- Scholz & Friends
- Jung von Matt
- iconmobile
(Internet industry)
2008 — Present (1 year )
(Internet industry)
December 2008 — April 2009 (5 months)
- lead the UX team
(details on request)
(Privately Held; Telecommunications industry)
August 2008 — October 2008 (3 months)
- Product development: Vodafone360,horizontal
- UX strategy
- UI design
(Information Technology and Services industry)
February 2008 — July 2008 (6 months)
- development of a B2B online market place
- lead the UX team
(details on request)
(Marketing and Advertising industry)
2007 — 2008 (1 year )
Fields of work:
- Information Architecture
- User Experience Design
- Creative Concept
- Copywriting
- Research, Planning
- eBranding and Consultancy
Focus: Creative Concept, IA
Clients: Audi, Diesel
(Public Company; 51-200 employees; Marketing and Advertising industry)
2005 — 2007 (2 years )
Fields of work:
- developed digital Marketing and digital Brand Strategies
- Creative Concept
- Information Architecture
- User Experience Design
- Research, Planning
- Copywriting
Focus: Creative Concept, IA
Clients: Audi, Volkswagen, Coca-Cola
(Public Company; 51-200 employees; Marketing and Advertising industry)
August 2005 — 2006 (1 year )
Project (selected case):
The Coca-Cola Company (05/10–06/08)
- Operational lead in Project Management on the development and execution of the global "We All Speak Football" online campaign (part of the global iCoke project)
- Coordinated all international vendors, local markets and their agencies as creative lead agency on this project (e.g. Panini Group (Italy), Agencia Click (Brazil), AKQA (U.S.), O&M (Thailand), W&K (Netherland)
Clients: Coca Cola, Springer, UFA
(Privately Held; 51-200 employees; Defense & Space industry)
February 2003 — July 2005 (2 years 6 months)
- Assistant to Managing Directors for re-structuring and organizing entire marketing, communication and sales operations
- developed online and offline marketing campaigns in coordination with contracted advertising agencies
- coordinated Journalists and Execution of Press conferences
- worked with strategic partners on developing Marketing and Sales strategies:
1) Siemens Building Technologies, Germany
2) Siemens Business Solutions, Singapore
3) Dräger Safety AG, Germany
(Privately Held; 51-200 employees; Public Relations and Communications industry)
November 2003 — January 2004 (3 months)
Focus: content management and concept development
Clients: Bundespressekonferenz, Echo Engineering (Belgium)
(Privately Held; 11-50 employees; Marketing and Advertising industry)
2000 — 2002 (2 years )
Fields of work:
- client services
- consulting (digital branding, brand management)
- strategy
- creative concept (digital)
- copytext
Clients: ADAC Saxony, Ministry of Economics and Labour (Saxony), Lurgi Life Science