Baard Overgaard Hansen

Current

Country Manager Scandinavian Countries at Pixum

Past

Call Center Agent at thebeecompany
Web Editor at Storebrand ASA
CEO Creative Manager at Norsk Grafikkbyrå

Editor at Norsk Telegrambyrå (Norwegian News Agency)
Journalist at Bladet Tromsø

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2 more...

Education

Mibeg Institut - Aachen
Handelshøyskolen BI
Journalisthøgskolen i Oslo

Universitetet i Tromsø

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1 more...

Connections

43 connections

Industry

Retail

Websites

Baard Overgaard Hansen’s Summary

Media professional with substantial media and online experience. Broad experience in providing know-how in online marketing, public relations and product promotion. Direct experience with journalism. Language skills: English, German, Norwegian, Danish and Swedish.

Interested in market cooperation.

Experience with CPC, SEO and CPL/CPA:
- Setting up, implementing and developing keyword marketing campaigns
- Monitoring, controlling and optimisation of Google Adwords accounts
- Recognising the potential of client accounts and generating growth
- Affiliate Marketing optimisation
- Corporate Marketing

Baard Overgaard Hansen’s Specialties:

- Online marketing, affiliate marketing, SEO
- Photoshop, Dreamweaver, Illustrator and Flash
- PHP, JavaScript, CSS, HTML, MySQL
- All Microsoft Office Products

Baard Overgaard Hansen’s Experience

Country Manager Scandinavian Countries

Pixum

(Online Media industry)

May 2007 — Present (2 years 8 months)

- Brand development, web site traffic growth and web site UI.
- Strategic consulting, social media marketing, including business plan & sales strategy development.
- Corporate blogging for Scandinavian countries
- Social media tools in marketing, Twitter, Facebook, viral marketing, guerilla marketing
- Cross Marketing in Sweden, Denmark and Norway.
- Google AdWords campaign optimisation in Swedish, Norwegian and Danish
- Affiliate Marketing through Commission Junction, Webgains, Zanox, Adbutler, Affili.net, Belboon
- Redesigned and implemented more effective company procedures which e.g. decreased time-to-market by 78 %
- Grew customer base 321% (April 2007-April 2009)
- Launched 56+ new websites, products or campaigns
Call Center Agent

thebeecompany

(Public Company; 11-50 employees; Computer Hardware industry)

August 2005 — May 2007 (1 year 10 months)
Web Editor

Storebrand ASA

(Public Company; 201-500 employees; Financial Services industry)

January 2000 — June 2002 (2 years 6 months)

Main activites include publication of the public Internet site and online banking site. Also project management, at www.storebrand.no
CEO Creative Manager

Norsk Grafikkbyrå

(Privately Held; 1-10 employees; Graphic Design industry)

January 1999 — January 2000 (1 year 1 month)

News Graphics, subscription service for newspapers and magazines
CEO, Creative Manager
Marketing of the service, creative department leader
- Streamlined team operations
Editor

Norsk Telegrambyrå (Norwegian News Agency)

(Privately Held; 51-200 employees; Newspapers industry)

August 1992 — December 1999 (7 years 5 months)

- Were promoted as head of graphics department. Built a new team (not just hiring, also managing the workflow) for the company
- Met deadlines consistently
Journalist

Bladet Tromsø

(Public Company; 11-50 employees; Media Production industry)

April 1987 — August 1994 (7 years 5 months)

Local journalism

Baard Overgaard Hansen’s Education

Mibeg Institut - Aachen

IT Developer , IT Management , 2003 — 2003
Handelshøyskolen BI

MBA , Marketing , 1999 — 2000
Journalisthøgskolen i Oslo

Journalism 1990 — 1994
Universitetet i Tromsø

Median , Literature , 1987 — 1988

Activities and Societies:

Literature
Qualification awarded: Median certificate (no equivalent)